Guest Speaking for Business Growth

An Interview with Speaking Coach Bri Williams

Speaking Strategist, Bri Williams, helps expert entrepreneurs launch speaking businesses, become paid speakers, and market their offers from dream stages. After nearly 20 years in talent development, she began her paid speaking career utilizing her learning and coaching experience to speak on diversity, leadership, and women’s development through speaking confidence and executive presence.

Find out about:

  • What sort of speaking has the biggest impact on your business growth?
  • What should experts focus on when they do have the opportunity to speak?
  • Stories are a huge part of connecting with your audience and landing more opportunities.

Strategies for Securing Paid Speaking Gigs:

  • Know What You Want (So You Know How To Get It).
  • Ask For What You Want.
  • Focus on What Your Audience Wants (the sales will come).

Episode Highlights:

  • Distinguishing between using speaking as a marketing tool and seeking paid speaking opportunities.
  • Utilizing speaker associations as valuable resources for networking and discovering speaking engagements.
  • The influential role of referrals within the speaking industry.
  • Harnessing the power of storytelling to captivate and land speaking opportunities.
  • Tailoring messaging to resonate with target audiences for successful speaking engagements.
  • Utilizing feedback to shape speaking topics based on audience preferences.
  • Unveiling the significance of well-crafted pitch kits for speaking applications.
  • Essential components of a pitch kit: attention-grabbing hook, concise bio, professional headshots, suggested interview questions.
  • Adapting pitch kit content to align with the podcast or event’s theme for greater impact.
  • The art of conveying impactful information concisely while optimizing engagement.

Need a speaker for your next podcast episode, event, conference or summit? Jennifer will share her stories & strategies for elevating your life, boosting your business and monetizing your message.

How to Get Your First Booking as a Guest Expert

Get booked on podcasts, summits, panels and shows of all kinds.

Your Signature Story

Embrace the power of storytelling in your life & business.

🏆Winner of the Podcast Awards in the Business Category

Our mission is to elevate women’s voices globally and in the podcasting industry. Enjoy Interviews & solo episodes hosted by Jennifer Henczel, featuring today's top industry experts, seasoned podcasters, and new & upcoming podcasts. Learn tips & strategies for starting and monetizing your podcast.

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Transcript

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